Tuesday, November 11, 2008

Hufffington Post: Save the SUVs, Then Kill Them

It's hard to say that Detroit betting big--and winning big--on SUVs and trucks for a decade was a bad plan. When gas was cheap, tons of money was raked in by the Big Three. Small cars have always had crummy profit margins, and if you add on the cost of making small cars highly fuel-efficient, you erode profits even further. BUT--the time has come to make a serious change. Unfortunately, Detroit still needs SUV and truck profits to get it there. At least for the short term. Here's my take, from the Huffington Post.

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